Marketing 101 | Call Box

Self-Study Webinar

Marketing 101

Hours Awarded: 0.5 Credits

Description: Discover how to effectively measure the success of your marketing campaigns and develop a winning marketing strategy.

Educational Objectives:

Why measuring and tracking your marketing effectiveness matters

The advantages of detailed reporting analytics

How to analyze the success of your campaigns

When to use different types of marketing campaigns and specific stories of when clients have found each successful

The connection between your marketing team and front desk and how to capitalize on it

Costs: Free Prerequisites: None Avaliable: Nov. 18, 2019 - Nov. 18, 2021 Teaching Method: Self-study Educational Method: Self-study AGD Subject Code: 550 Program Provider: Call Box Entity Providing Commercial Support: Call Box

Matthew Cooke

VP of Consulting Strategy

Matthew Cooke is the Vice President of Consulting Strategy at Call Box. For the past 5 years, Cooke has worked with thousands of dental organizations to improve their strategic operations, optimize their caller experience, capitalize on marketing efforts, and streamline operational workflows.

Corey Johnson

Enterprise Account Executive

Corey Johnson is an Enterprise Account Executive at Call Box. For the past 7 years, Johnson has worked with thousands of organizations of from all industries to improve call outcomes and optimize business operations.

CE Zoom LLC, is designated as an Approved PACE Provider by the Academy of General Dentistry. The formal continuing education programs of this program provider are accepted by AGD for Fellowship, Mastership and membership maintenance credit. Approval does not imply acceptance by a state or provincial board of dentistry or AGD endorsement. The current term of approval extends from 1/1/18 to 12/31/21. Provider ID # 373236

This activity has been planned and implemented in accordance with the standards of the Academy of General Dentistry Program Approval for Continuing Education (PACE) through the joint program provider approval of Zoom Education, LLC and Call Box. Zoom Education, LLC is approved for awarding FAGD/MAGD credit.